In 2021, we are proud to be supporting the TIME TO TRI initiative, an unprecedented industry-wide plan to grow the sport of triathlon in the United States by helping and inspiring beginners to complete their first race. With the end of 2020 as a goal of introducing 100,000 new participants to the sport, Time to Tri provides training and racing advice, motivational tools and other resources at its online hub, mytimetotri.com.